Monday, June 02, 2008

Thinking about my investigation:

What do I know:
  • I know that T.V advertisements are always in colour so that gives me a bit of a clue, but do companies really know which is easier to REMEMBER?
  • I do know that you you react quicker to certain colours, but does that effect memory?

Possible questions that I would like to investigate:
  • Why do companies use bright colours for their advertisements? Is it just for presentation?
  • What part of the brain remembers and recognises colour? How do these parts function?
  • Which colour is easier to remember? (I am asking this question to find out what the results were, of other tests like mine.)


Links that help answer my questions:

http://health.howstuffworks.com/brain8.htm
http://health.howstuffworks.com/brain10.htm
http://health.howstuffworks.com/human-memory3.htm
http://thebrain.mcgill.ca/flash/d/d_07/d_07_cr/d_07_cr_tra/d_07_cr_tra.html
http://www.newscientist.com/article/mg12316791.700-science-scanner-reveals-brains-colour-processor-.html
http://www.all-science-fair-projects.com/science_fair_projects/28/320/49f112ddad9fbe833b5e6b73cdc1da8f.html

1 comment:

Nicola said...

Great work, Jess! You've clearly thought about your experiment thoroughly. This will give very interesting results, I'm sure!